Medium level/ Senior Researcher and Brand Strategist at This Memento
Vereiste ervaring
3 jaar
Opleidingsniveau
HBO
Standplaats
Amsterdam or Berlin
Aantal uur / periode
40 uur per week
Salarisindicatie
Nader te bepalen
This Memento
Everyone at This Memento is united by inquisitiveness, an observant and analytical nature, but most of all a love for people.
Medium level/ Senior Researcher and Brand Strategist at This Memento
About This Memento This Memento was founded in 2009 with one value — curiosity — and one objective — the curation of hyperlocal, people-led insights to help organisations/Brands connect with their audiences. Now, a decade later, we are still aiming to do just that. With an office in the creative hub of Amsterdam and countless like-minded partners across the world, we are able to go deeper into markets than ever before. We say that our nifty and diverse team is big enough to cope and small enough to care — And we are intending to keep it that way. We work for many well known and big brands around the world as well as smaller boutiek companies, both usually in the lifestyle field. Some organisations we’ve worked with are: Nike, Timberland, Sonos, Hema en Carhartt workwear. About us Everyone at This Memento is united by inquisitiveness, an observant and analytical nature, but most of all a love for people. In fact, even outside of work, you can find us conducting conversation in a similar manner to how we interact with the people we meet in our job — constantly digging for those hidden pieces of information that inform our intuition. Ultimately, we are lovers of people and keen listeners of the stories they have to tell us. This is why we love what we do.
About the job
Competences
- Experience
- At least 3 to 5 years of demonstrable experience (at HBO work and thinking level)
- Qualitative consumer research and insight study
- Anthropology study
- Macro and micro trend desk research
- Design thinking
- Brand strategy
- Skills
- Working with Google docs, Dropbox, Keynote, Monday and Toggl
- A very good command of the Dutch and English language (speaking and writing)
- A very good command of the German and English language (speaking and writing)
- Knows how to create a great insight
- Can put together a great Keynote deck
- A good presenter
- Analytically strong
- Personality
- Curious, analytical, creative, visual
- Empathetic - Open to listen and learn
- Interested in different topics and cultures
- Passionate about brands and lifestyle
- No 9 to 5 mentality
- Self-starter, driven to do good work without losing sight of the big picture
- Creative all-rounder, but also commercially oriented
- Not a soloist, but a team player
- Logistics
- Currently lives in (or around) Amsterdam or willing to move
- Currently lives in (or around) Berlin or willing to move
Key responsibilities
- Research
- Analysis
- Insights
- Recruitment of the amazing people we get to meet
- Filing / storing data
- Desk research
- Brainstorming on research design
- Client liaison
- Building discussion guides
- Planning the infield
- Going infield
- IRL Moderation(FG, deep-dives, duos, triads, online panels etc) and note-taking
- Ideation/brainstorming
- Writing insights and positioning
- Supervise / manage concept and design of the deck
- Creating and writing insights
- Creating/designing decks and presentations
- Presenting the finalised deck
Dit is wie je bent
We are looking for a Creative Qualitative Researcher / Brand Strategist at medium or senior level to join our team; someone who can translate briefings from diverse (mostly lifestyle) clients, know how to go about creating insights and are able to create tailor made strategy and can build a presentation to share with passion to the client. As a Researcher, you must be able to immerse yourself in diverse topics and be enthusiastic and comfortable about interviewing; dialoguing with real people IRL and online. As a creative Brand Strategist you would be responsible for developing positioning and strategic recommendations for a great diversity of brands. You know how to get to the heart of the matter quickly and how to articulate it well. This way you know how to bring the strategy to life and translate it into the right copy and visualisation. You think out-of-the-box, you are conceptual and you know how to express this powerfully and with conviction. When the plans are implemented, you maintain creative control and overview during the entire production process, from desk research + moderation to the final report.
Dit is wat je krijgt
What do we offer
- Competitive salary
- Challenging and responsible position
- Informal and relaxed atmosphere
- Reimbursement for mobile telephony
- A laptop (plus accessories)
- Flexibility
- A great job for 40 hours
Work Talks
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